Deconstructing: The Avengers Superbowl Trailer

(Warning: Spoilers In This Article)

Debuting during the Superbowl, the action packed trailer for The Avengers offers us our first glimpse of the full Avengers team assembled. Simply put, the action packed trailer was just pure brilliance. Here I will look at some of the interesting moments from the trailer, and discuss how I believe The Avengers will be one the best comic book movies of all time.

Unlike many suggestions on the internet that seem to imply the scene with Tony Stark and Steve Rogers is when they first meet, to me, it looks more like they’ve just been ordered to make up after a brief spat by Nick Fury. One thing that separates the Avengers from the Justice League is that it constantly feels as if the personalities of the Avengers team shouldn’t be together. Yet somehow, the team works brilliant. With a huge ensemble move like this, each character needs to have unique distinctive qualities, and based on what we’ve seen so far, they’re bound to clash from time to time.

Here we see Iron Man flying towards what looks to be an oncoming alien invasion. Some have argued that Iron Man is flying towards the alien mother ship, however it looks more like he is flying towards the portal that links the alien world to Earth. Upon Iron Man and the Avengers Quinjet entering the portal, it looks as if Thor thunderously lands on the Quinjet, initially believing the Avengers to be either imposters or belonging to the alien species. This is why I think Thor attacks Captain America in the previous trailer.

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We also get our first glimpse of ‘Loki‘s’ Army invading Earth. Marvel have done very well here, as they have revealed the alien army’s appearance, yet it’s still difficult to determine what species they are. Everything seems to suggest Skrull, yet FOX apparently owns the rights to them. It’s definitely not Frost Giants as some have implied, as the aliens seen here are far too technology advanced to have come from an ice realm. The same goes for Atlanteans. I’m thinking it’s a lesser-known species such as the aliens from the Breakworld or even The Sons of Muspell. Hopefully though, there will be some hidden references to army in previous Marvel films so that Nick Fury creating the Avengers feels organic like it was planned all along, and not forced for the sake of giving this movie a villain

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Whedon promised that every character in this movie would have their moment, and this trailer certainly confirms that. From Cap performing death-defying leaps, to Hawkeye shooting off arrows while free falling, it looks so far as if no character is going to get left behind.

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Seeing the team fully Assembled proves to me that Joss Whedon seems on intent on delivery the perfect comic book move. One that is action packed, over the top and not held bad by contemporary realism. He also seems to have captured the one element that other superhero ensemble movies seem to miss, teamwork! With the heroes combined, there is a sense that whatever threat they’re facing is incredibly serious, and it really adds some gravitas to the movie, which the previous trailer failed to do. My only complaint would be that compared to Cap, Iron Man, Thor and Hulk, Black Widow arming herself with one gun is a little underwhelming. Hopefully there’s more to her than what meets the eye, and based on Whedon’s history with writing strong female characters, I’m sure Black Widow will impress on screen.

Towards the end of the trailer we see the confrontation between Loki and Tony Stark. After being told by Stark that the team is called the Avengers, Loki tries to threaten Stark by claiming he has an army, to which Stark replies, “We have a Hulk”. It’s cheesy, but it’s brilliant. It highlights how well the dialogue is being handled in this movie, as well as illustrating how dark Loki has become.

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My second favourite screen shot from the trailer involves the Hulk. It’s shows our first glimpse of a fully transformed Banner in action, as he smashes through a building and punches an aircraft high in the air. It’s brilliant. Simply because the Incredible Hulk is one of Marvel’s best characters, but some average movies and meant that his popularity has declined over the years. By including the Hulk in The Avengers, Marvel has a chance to put the Green Goliath back at the top where he belongs.

So there’s my deconstruction of the Superbowl Avengers trailer. While it was a little short, it’s completely revived my interest in the movie after a lack of serious marketing. Now though, I can’t wait for the movie to hit theatres, and I want to hear your suggestions about Loki’s army, and any other thoughts about the movie.

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  1. February 10th, 2012

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